ICEF Monitor: When it comes to marketing and recruitment, start with relationships
6 Jun 2016
Here are the highlights:
- International education is an undertaking built on the relationships institutions have with students and families, agents, and other partners.
- Looking just at relationships with education agents, it is possible to identify a number of best practices based on the accumulated experience of leading practitioners.
- These include a long-term orientation, a focus on selecting partners that are best-fitted to your institution, and the importance of building strong personal relationships with partners overseas.
Source: http://monitor.icef.com/2016/06/comes-marketing-recruitment-start-relationships/
07Jun