New survey findings on digital channels for college search

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7 Aug 2015

A new survey of US high school students has some interesting insights into how students use digital channels, including social media, to discover, learn about, and engage with universities and colleges.

Conducted by the online textbook rental and education services company Chegg, the online survey was completed by 1,611 high school seniors in the US during October and November 2014. “When building your enrolment strategy, it is important to remember that the students you are starting to recruit were born when Google began and in grade school when Facebook took off,” notes Selfies, SnapChat, So What? The 2015 Social Admissions Report.

 

“Read the full article on ICEF Monitor” – Source: http://monitor.icef.com/2015/08/new-survey-on-digital-channels-for-college-search/